Jump and build your wings w/Stephanie Nivinskus

In this episode of Principles with Cory & Logan our guest Stephanie Nivinskus talks about the #1 mistake entrepreneurs make when marketing their businesses and how she stepped out on faith to build her business. Stephanie is the CEO of SizzleForce Marketing, a Fractional CMO agency that services scaling companies. Since 1995 she’s been developing brand-building marketing campaigns that have been used by companies including Starbucks, Quiksilver, The National Football League and Cox Communications along with thousands of privately owned companies. Stephanie has written for Forbes and Entrepreneur magazines and is the author of the international #1 best-seller, Absolutely Unforgettable: The Entrepreneur’s Guide To Creating A Heart- Centered Brand And Standing Out In A Noisy World. In this episode you will hear: - the importance of knowing your values and standing courageously for those values. -the #1 mistake owners and entrepreneurs make in marketing their business. -The importance of niching down your business and understanding who your customer actually is. -How marketing has changed and where is it going. Connect with Stephanie: www.sizzleforce.com Get Cory's Book: www.coryleeleadership.com/heartofthefather